Discovery Channel

I love the mountains,
I love the clear blue skies
I love big bridges
I love when great whites fly
I love the whole world
And all its sights and sounds
Boom-de-yadda, boom-de-yadda
Boom-de-yadda, boom-de-yadda

I love the oceans
I love real dirty things
I love to go fast
I love Egyptian kings
I love the whole world
And all its craziness
Boom-de-yadda, boom-de-yadda
Boom-de-yadda, boom-de-yadda

I love tornadoes
I love arachnids
I love hot magma
I love the giant squids
I love the whole world
It's such a brilliant place
Boom-de-yadda, boom-de-yadda
Boom-de-yadda, boom-de-yadda


I Love the World, also known as I Love the Whole World, is an advertising campaign launched by Discovery Channel in 2008 in promotion of their new tagline: "The World is Just... Awesome".

The song used in the ad is a re-writing of a traditional camping song known as I Love the Mountains or I Love the Flowers, depending on the lyrics, with a distinctive chorus of "boom-de-yadda, boom-de-yadda".

today i scoured my heart and gouged the dirt out and laid it on a palate nicely fully in view. it was also the quickest exit ever i had made away from a class. escape was nothing short of a necessity.

it seems surreal i ever did it really. poured it all out just like that. hope you enjoyed the show, tune in next week same time same channel on bhwee live. (this would actually be halfway hilarious if it weren't true. sigh.)

(i really like the persona of lim yu beng i have constructed from my knowledge of his media persona and acting ventures and today's class.)